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No matter what you do or why you do it, you need the right tools for the job! A chef needs a knife. A carpenter needs a hammer. And you need the right fundraising tools for your school if you want to achieve your goals and advance your mission. Raising money for your...
As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...
Donor acquisition is always on the minds of nonprofit professionals. Yes, it is important to grow your donor base consistently. But don’t just cast a wide net and play the numbers game, hoping someone out there will give! You can do more to advance your mission if you...
Guess what! We originally wrote this post in January 2020. So, why are we telling you this again? Because repurposing content is actually more than OK when you work at a nonprofit! Have you ever compared your own organization’s communication strategy with the ones you...
Integrated messaging, cross-channel communications, multi-medium marketing. You’ve heard all these before. But let’s ditch the complicated jargon. After all, effectively going surround sound and rising above the noise is a difficult task as is! We’re going to break it...
We’ve all been there. Pinching, scrolling, and pinching to zoom again on a website or email that just doesn’t work well on a smartphone. Yet, many organizations are still far behind when it comes to mobile optimization for nonprofits. Consider the following: Nonprofit...
Did you miss our online chat with Amy Boroff and Allison Howe, the Executive Director of NonProfitConnect, on Wednesday, January 12? Amy and Allison discussed what it means to diversify your board, how to identify someone who is a "good fit" for your board, and much...
Yes, it’s that time of year again! The year-end fundraising frenzy is just about behind us. And fundraisers everywhere are thinking ahead to the new year and beyond. And in fundraising, as in life, the only constant is change! So, keep these nonprofit trends for 2022...
We’ve said it before, and we’ll say it again – the fundraising landscape is always evolving. And this has never been truer than it is today! If you’re like other fundraisers, you’re probably looking for ways to identify trends and stay ahead of the game. As nonprofit...
How are you adjusting to the new normal? When the coronavirus pandemic hit, many of us were expecting things to eventually go back to the way they were. But that has not been the case in our industry. At least not in full. And the lessons fundraisers learned in 2021...